Keywords are the backbone of your account. When you first start, you must do some research. Google AdWords has one of the best search trends tool available no matter if you do paid advertising or not. The Keyword Tool can show numbers of searches per month for different words or phrases. In this way you […]
Tag Archives: google trends
Display, Google Adwords, Marketing Strategy, PPC, Remarketing
Blue Ocean Strategy for Online Marketers
07
Mar
Mar
You might have heard of a book called Blue Ocean Strategy. If you haven’t, find it as soon as you can and read it immediately. This is one of the best business reads you could get and it will change the way you see your company or job. What the book means by Blue Ocean […]
24
May
May
When starting with Google AdWords one of the most important moments is getting the right account structure. Google recommends you to be as granular as possible to have full control over your account. Choosing your campaigns. You must think of the account as a mirror to your website. For example, if you are selling […]