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Highlights from the Google Ads Keynote 2018

Google AdWords is now officially called Google Ads and this is not just a branding move. The Keynote Conference Google…

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How to Use YouTube for Performance

Google has been working significantly over the last years to turn YouTube into a platform for conversions. YouTube has been…

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Remarketing Lists for Search in Google AdWords

Remarketing lists for search is a way to show your ads to people who already visited your website and adjust…

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Google Allows Users to Turn off Targeting in Ad Settings

Find out what Google thinks you are interested in   Google has been doing series of efforts to improve the…

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Get People to Call Your Business with Google AdWords Call Extensions and Call-Only Ads

It doesn’t matter if you are a plumber or you are responsible for a large sales organisation, you want people…

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Social Media Managers and How to Get 50 New Followers With No Internet

I have spent the last week and a half travelling and with hardly any internet connection. It has always been…

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Google Trends and the Keyword Planner Explained

Keywords are the backbone of your account. When you first start, you must do some research. Google AdWords has one…

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Do you need a marketing degree to work in marketing?

I get asked by people if I had a degree in marketing since I got my first marketing job at…

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What are the latest updates from the F8 Facebook Developer Conference 2018

The annual F8 Facebook conference for Developers in San Jose, California opened yesterday with a not from the company’s founder…

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Can Accelerated Mobile Pages Improve Your Mobile Marketing ?

You might have heard about Google and Twitter’s collaboration called Accelerated Landing Pages or AMP. The AMP project launched two years…

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