Monthly Archives: September 2017

Optimising Your Website for Voice Search

voice-search

Digital Marketing is one of the most dynamic fields you could imagine. In my recent article, I was talking about bots which take over sales and marketing. This time I am going to talk about the impact of voice search on the way people are using search engines.   With the development of voice typing […]

Google’s Smart Display Banners

google-smart-display-campaigns

      You might have spotted some banner ads online which nostalgically remind of the times when Google AdWords was new. These were the dark ages when AdWords was the tool of mostly scammy internet marketers. Yes, the basic design and poorly matching colour schemes are back. However, they have evolved in something more […]

Udacity Digital Marketing Nanodegree – Is it Worth it?

review-Digital-Marketing-Nanodegree-Udacity

The Udacity Digital Marketing Nanodegree  is one of the new education products on the market. There was a time when experienced people would tell you that you cannot learn a profession, you must steal the knowledge from the ones before you, i.e. themselves. You would go to work every day, trying to get the information […]

10 Reasons You Should Invest in a Chatbot for Your Business Now

chat-bots

There is a new area which is likely to transform lead generation completely in the following years. There are number of reasons why business which catch this trend early enough will be able to profit immensely:     Reason 1. Chatbots have no working hours. They don’t go home after 6 pm, they don’t arrive […]