Tag Archives: targeting

Geo Targeting in Digital Marketing is the Superpower for Physical Location Businesses

adwords-geo-targeting

Google AdWords Display Network Geo Targeting   You can choose in the settings of your display as an objective to drive visits to your store, or any physical location your business is in. Google will smartly target by location visitors who are in the area you choose. The campaign can bid higher for these users […]

How to make the best out of your data?

data-ppc-reporting

Having big amounts of data is one of the greatest benefits of platforms like Google AdWords, Facebook and LinkedIn. However, not all marketers can take full advantage of it, because, let’s face it – it can be overwhelming. The amounts of reports and graphs we can access is so big, that we sometimes wonder where […]