Tag Archives: googleadwords

Five Techniques to Do Keyword Research Like a Pro

Keyword research

When starting with Google AdWords one of the most important moments is getting the right account structure. Google recommends you to be as granular as possible to have full control over your account.   Choosing your campaigns. You must think of the account as a mirror to your website. For example, if you are selling […]

Ad Extensions – Your Secret Best Friend on Google?

ad-extensions-google-adwords

I know we started exploring very exciting topics recently – video, email, display ads, social media, but today I will get down to some nitty-gritty AdWords stuff we tend to underestimate, however it can really make our lives easier and help us win auction after auction – the ad extensions. I briefly mentioned this before […]